Single-Family Office

Long-duration capital, deployed across alternatives.

Horsman Holdings is the single-family office of Patrick Horsman, allocating patient capital through wholly-owned platforms and select direct investments on behalf of family trusts, insurance entities, and foundations.

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01 / Overview

A family office structured for long horizons.

Horsman Holdings allocates across private markets through a constellation of wholly-owned platforms and select direct investments. The mandate prioritizes durability over fashion: capital with no exit pressure, partners with skin in the game, and structural advantages that compound across cycles.

Founded by Patrick Horsman, a CFA charterholder with two decades in alternative asset management. Headquartered in San Juan, Puerto Rico, with allocations across North America and select international markets.

02 / Approach

Four principles that guide deployment.

The framework is simple. The discipline is staying inside it.

i.

Long horizons

Family-trust capital with no fund-life pressure. Built for cycles, not quarters. Time in the market is the structural advantage.

ii.

Platform model

Wholly-owned vehicles in alternatives where dedicated teams, repeated deployment, and information advantages compound over time.

iii.

Selective directs

Outside the platforms, only positions where our capital, network, or operating expertise creates real edge. No tourism.

iv.

Aligned interests

Family capital invested alongside every partner. Skin in the game across every position. We do not allocate to where we would not invest ourselves.

03 / Platforms

Wholly-owned vehicles across asset classes.

Horsman Holdings deploys primarily through these platforms. Each is led by experienced operators with significant personal capital invested.

Active Asset Management

Octopus Investments

Founder & Managing Partner

Alternative asset manager seeding platform. Backs emerging managers across hedge fund, private credit, and private equity strategies.

Active Real Estate

Crimson Canyon

Co-Founder

Private equity real estate. Asset-level acquisitions and platform investments across select North American markets.

Active Brands & IP

Cashmere Capital

Co-Founder

Private equity focused on consumer brands and intellectual property. Long-hold strategy with operational involvement.

Active Growth Equity

Esoteric Investments

Co-Founder

Pre-IPO growth equity venture. Late-stage positions in technology and consumer companies approaching public markets.

04 / Team

The operators behind the platforms.

A small senior team responsible for capital allocation, finance, and asset-class leadership across the office.

PH

Patrick Horsman, CFA

Managing Partner

  • Chief Investment Officer of BNB Plus Corp (Nasdaq: BNBX), a public digital asset treasury built to outperform simple BNB buy-and-hold through a yield and compounding mechanism
  • Over two decades in alternative investments across hedge funds, real estate, venture, and digital assets
  • Co-Founder of Coral Capital, a DeFi hedge fund (2021); GP acquired by DNA Fund in 2024
  • Founder of Verified Organic, an Ethereum platform for track-and-trace in organic farming, built with ConsenSys (2018)
  • Co-Founder of Innovation Shares, issuer of NYSE-listed thematic ETFs including KOIN (Blockchain), EKAR, and THCX (Cannabis) (2017)
  • CIO of Esoteric Investments, a fund focused on growth equity and other interesting strategies including arbitrage of the Grayscale public trusts GBTC and ETHE (2016)
  • Co-Founder and Managing Partner of Integrated Ag, a $270M agriculture-focused private equity real estate fund that developed 17,000+ acres of US farmland (2012)
  • Co-Founder and COO of Merion Investment Management, a $1.2B (peak AUM) litigation finance hedge fund (2009)
  • Co-Founder of Context Summits, a capital introduction conference platform
  • Co-Founder and Managing Partner of Blue Sand Securities, a FINRA-registered placement agent that raised over $15B for single-manager hedge funds (2002)
  • Triple major from University of Arizona (Finance, Accounting, Entrepreneurship), Magna Cum Laude; Chartered Financial Analyst (CFA)
RG

Russell Gross

Chief Investment Officer

  • Chief Investment Officer of Horsman Holdings since 2018
  • Leads allocation across hedge funds, private equity, real estate, and direct venture
  • Focus on uncorrelated niche strategies: litigation finance, agriculture, insurance, and disruptive technologies
  • Previously Director of Research at Blue Sand Securities, the institutional placement agent founded by Patrick in 2002
  • Eighteen years at JP Morgan, most recently Head of Hedge Fund Secondaries within JPMorgan Alternative Asset Management ($13B external manager platform)
  • BS Finance, University of Hartford; coursework at NYU Stern; Value Investing Program at Columbia Business School; previously held FINRA Series 7 and 63
VC

Vijayeta Chetnani

Chief Financial Officer

  • Leads finance, accounting, and tax operations across Horsman Holdings entities
  • Chartered Accountant, Institute of Chartered Accountants of India
  • Skilled across project finance, credit, account management, tax advisory, and financial analysis
  • Previously Associate at PwC (Bengaluru)
  • Deputy Manager at Axis Bank (Mumbai)
  • BCom in Accounting and Finance, Indira Gandhi National Open University
NH

Nathan Haas

Private Equity

  • Leads private equity investments for Horsman Holdings, currently executing the firm's second PE acquisition
  • Managing Partner of Haas Capital Partners, acquiring closely-held businesses with $2-4M EBITDA
  • Previously Principal at IFG Asset Management, covering real assets merchant banking with a focus on food and agriculture
  • Co-founder and CFO of Fitore Nutrition, a consumer healthcare brand that was acquired
  • CFO of Vitro Biopharma, where he led the company through its public listing on NYSE (VTRO)
  • Educated at Miami University
AS

Ari Schiff

Real Estate

  • Co-founder of Integrated Ag with Patrick, and co-founder of Crimson Canyon, the firm's Arizona-focused real estate platform
  • Has sourced, developed, and operated approximately 17,000 acres of farmland for institutional investors
  • Specialty in subsurface drip irrigation conversion and certified-organic transition
  • 25+ years operating in the Phoenix and Scottsdale Valley
  • Completed 30 to 40 single-family flips since 2004, plus multifamily and entitled-land projects
  • Mortgage finance career from 2001 to 2009 at U.S. Capital Mortgage (multi-year broker of the year) and WJ Bradley Mortgage
AH

Alex Horsman

Real Estate

  • Leads real estate investments for Horsman Holdings
  • Senior Vice President, Debt & Equity at Northmarq, originating commercial real estate financings out of Phoenix
  • Nearly a decade as Director at Blue Sand Securities, the institutional placement agent founded by Patrick in 2002
  • Previously SVP Capital Markets at Walton Global
  • Black belt under Relson Gracie Jiu-Jitsu Arizona
  • BS Finance, Arizona State University
TD

Thomas Diaz

Digital Assets

  • Leads digital assets strategy for Horsman Holdings
  • Co-pilot of the firm's Bombardier Challenger 601, based in San Juan
  • Background spans capital markets, media, and aviation
  • Six years as corporate strategy advisor at Beach Media Limited, focused on market entry and platform development
  • Previously Associate Director at Capital Market Exchange and business news anchor at CCTV News International
  • MBA in Finance, China Europe International Business School (CEIBS)
06 / Inquiries

For operators, GPs, and co-investors.

Horsman Holdings does not solicit investment from outside parties. We consider partnership opportunities aligned with our mandate from operators raising platforms, GPs seeking anchor capital, and co-investors on direct positions.

General
Office
San Juan, Puerto Rico
Founder
Platforms
For specific platform inquiries, please reach out via the platforms directly.